KOUJITSU Series

More than a fragrance to enjoy with your sense of smell, KOUJITSU is also designed to delight the eye.

The name KOUJITSU is inspired by the Zen phrase "Nichinichi Kore Kōjitsu" (Every day is a good day). By combining the character "Kō" (香), meaning fragrance, with "Kōjitsu" (好日), meaning a beautiful day, we created the name KOUJITSU with the hope of bringing the joy of fragrance into everyday life and helping people enjoy each day to the fullest.